One of the world’s best-selling music artists with more than 100 million records, Beyoncé shared her visual album, ‘Black Is King’ trailer on Instagram, and promoted her work with a long caption.
Regarding the visual album, written, directed and executive produced by the singer, Beyoncé wrote along with the video:
“’Black Is King’ is a labor of love. It is my passion project that I have been filming, researching, and editing day and night for the past year. I’ve given it my all and now it’s yours.”
Beyoncé Giselle Knowles-Carter added by referring to ‘Black Lives Matter’ movement:
“The events of 2020 have made the film’s vision and message even more relevant, as people across the world embark on a historic journey. We are all in search of safety and light. Many of us want change. I believe that when Black people tell our own stories, we can shift the axis of the world and tell our REAL history of generational wealth and richness of soul that are not told in our history books.”
‘Crazy in Love’ singer expressed why she made a film like this and mentioned the rich history of people of color:
“With this visual album, I wanted to present elements of Black history and African tradition, with a modern twist and a universal message, and what it truly means to find your self-identity and build a legacy.
(…)
I only hope that from watching, you leave feeling inspired to continue building a legacy that impacts the world in an immeasurable way. I pray that everyone sees the beauty and resilience of our people.”
The numerous award-winning singer concluded her words as follows:
“Thank you to Blitz, Emmanuel, Ibra, Jenn, Pierre, Dikayl, Kwasi and all the brilliant creatives. Thank you to all at Disney for giving this Black woman the opportunity to tell this story. This experience has been an affirmation of a grander purpose. My only goal is that you watch it with your family and that it gives you pride.”
Besides, the ‘Black Is King’ will premiere on Disney on July 31.